Install on Unbounce in 3 Simple Steps

No coding skills required. Takes under 60 seconds.

1

Open Page Settings

In the Unbounce builder, go to your page's JavaScript settings

2

Add Script to Head

Paste the Adaptly snippet as a head script. Set it to 'Before Body Tag' or 'Head'

3

Publish & Personalize

Publish your page. Each visitor now sees personalized content based on their ad source.

Why Unbounce Users Love Adaptly

Beyond Static A/B Tests

A/B testing picks one winner. Adaptly shows every visitor a personalized version: unlimited variants, zero manual work.

One Page, Many Messages

Instead of duplicating Unbounce pages for each ad group, use one page that dynamically adapts to each visitor.

30-50% More Conversions

Dynamic personalization consistently outperforms even the best-performing static A/B test variants.

How AI Personalization Works on Unbounce

Visitor Arrives From Ad

Someone clicks your Google, Facebook, or other ad and lands on your Unbounce site.

AI Detects Ad Context

Adaptly reads the UTM parameters, click IDs, and referrer to understand the ad source, keyword, and campaign.

Page Content Adapts Instantly

Headlines, body copy, and CTAs are rewritten in under 100ms to match the visitor's search intent or ad context.

Conversion Rate Climbs

Built-in A/B testing validates every personalization. The AI learns and improves continuously.

Adaptly + Unbounce FAQ

How is this different from Unbounce's Dynamic Text Replacement?

Unbounce DTR does simple keyword swaps in headlines. Adaptly uses AI to rewrite entire sections (headlines, body copy, CTAs) for contextually relevant personalization, not just keyword insertion.

Can I use Adaptly alongside Unbounce's built-in A/B testing?

Yes. You can A/B test personalized pages against non-personalized ones to measure the exact lift from personalization.

Do I need to duplicate pages for different ad groups?

No, that's the whole point. One Unbounce page dynamically adapts for every ad group, keyword, and audience. No more page sprawl.

Will it slow down my Unbounce page?

No. Adaptly's script is lightweight and loads asynchronously. It won't affect your page speed or Unbounce's conversion tracking.

Works With Every Platform

One script works across all website builders and ad platforms.

Ad Platform Pages

Ready to Personalize Your Unbounce Site?

Add one script, start converting more visitors from paid ads. Free plan available — see results within hours.

Start Free on Unbounce

Free plan available. No credit card required.

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